Tuesday, March 17, 2015

Blog #4 Semiotics

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Denotations:
  • Brown eyes
  • Black Bow in hair
  • Pink wall background
  • Bow on the cap of perfume
  • Text in Script(black)
  • Pink letters and different script for creator of perfume(I think)
  • Famous Actress
  • Actress appears naked and covering herself
  • Writing in orange and yellow
  • Perfume and actress centered in the ad

Conotations:
  • Wearing this perfume makes you look innocent and seductive
  • Product is focused towards women because its a perfume and the color scheme
  • Wear the perfume while naked and you'll feel and be just like the actress portrayed
  • A bow on the perfume because its special and will smell good. A bow on you because you are special and will smell good
Myth:
  • If you put this perfume on, the smell will automatically make you seem innocent and sultry.



OUTDOOR

Denotations:
  • Caution colors and Signs used.
  • Blue collar jobs featured
  • Main Message is bigger than other words in ad
  • Main Message is in bright yellow words
  • Company that either sponsored or paid for ad is small print at the bottom 
  • White back ground
Conotations:
  • Driving to fast can kill workers
  • Workers killed are someones parent
  • Various use of caution signs used to signify importance
  • Different jobs that primarily done outside are featured
  • Don't be a rush, be safe
Myth
  • Driving fast is ok if you are a good driver, then you don't have to pay attention to road signs
Denotations:
  • Big City
  • Bright lights
  • Chanel logo on top of main big building
  • Man reading a book looking over at the city
  • Paparazzi taking many pictures
  • Actress runs out of Limo while being photgraphed
  • Times square type of atmosphere
  • Big pink dress
  • Multiple news media showing fall of a star
  • Taxi cabs
  • Dancing, kissing and storyline
Conotations:
  • This perfume is for the elegant upper class type of person
  • It will give a love story type of life.
  • You will randomly be saved by some "model" of a man
  • You can live a fairy tale life, lose your love interest and still be happy
  • People will want to be around you because of how you smell
Myth:
  • This product will make you feel like you are living some type of euphoric life because the smell will open new door and attract new people

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