Blog #4 Semiotics

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Denotations:

• Brown eyes
• Black Bow in hair
• Pink wall background
• Bow on the cap of perfume
• Text in Script(black)
• Pink letters and different script for creator of perfume(I think)
• Famous Actress
• Actress appears naked and covering herself
• Writing in orange and yellow
• Perfume and actress centered in the ad

Conotations:

• Wearing this perfume makes you look innocent and seductive
• Product is focused towards women because its a perfume and the color scheme
• Wear the perfume while naked and you'll feel and be just like the actress portrayed
• A bow on the perfume because its special and will smell good. A bow on you because you are special and will smell good

Myth:

• If you put this perfume on, the smell will automatically make you seem innocent and sultry.

OUTDOOR

Denotations:

• Caution colors and Signs used.
• Blue collar jobs featured
• Main Message is bigger than other words in ad
• Main Message is in bright yellow words
• Company that either sponsored or paid for ad is small print at the bottom 
• White back ground

Conotations:

• Driving to fast can kill workers
• Workers killed are someones parent
• Various use of caution signs used to signify importance
• Different jobs that primarily done outside are featured
• Don't be a rush, be safe

Myth

• Driving fast is ok if you are a good driver, then you don't have to pay attention to road signs

Denotations:

• Big City
• Bright lights
• Chanel logo on top of main big building
• Man reading a book looking over at the city
• Paparazzi taking many pictures
• Actress runs out of Limo while being photgraphed
• Times square type of atmosphere
• Big pink dress
• Multiple news media showing fall of a star
• Taxi cabs
• Dancing, kissing and storyline

Conotations:

• This perfume is for the elegant upper class type of person
• It will give a love story type of life.
• You will randomly be saved by some "model" of a man
• You can live a fairy tale life, lose your love interest and still be happy
• People will want to be around you because of how you smell

Myth:

• This product will make you feel like you are living some type of euphoric life because the smell will open new door and attract new people